ATAC In-Store Displays
CONVENIENCE grocery store innovative displays
Based on previous success I had with customer service teams selling in ideas with sketchup renders of innovative in-store displays, Myself and a senior account leader traveled to Chicago, Dallas, and Denver. We researched new ways that clients could make room in-store without losing valuable real estate. Based on that research I came up with an number of displays that could be created.
INCLUDES
- store visits
- sketching out ideas
- 3-d work in sketchup
- collaboration with the larger team
Keystone racing cans
keystone racing can key visual
i use a 3-d program to create the base structure of the cans and deform them, then brought them into photoshop to create the environment and water effects.
INCLUDES
- 3-d work
- design
- illustration
- photoshop
Denver Art Museum
denver art museum 3-d under the skin
i used a 3-d program to create the shadows in these pieces by building basic shapes of the objects and rendering the shadows only. I then brought the shadows into photoshop to ground them and add textures and copy.
INCLUDES
- 3-d work
- design
- photoshop
Unstopables target tools
unstopables in shelf tools disruption
Unstopables wanted to create an in shelf tool that would stand out among the hum drum of shelf. I used sketchup to help minimizing research cost and show the true stopping power of what could be achieved in a short time frame and small shelf space. We went on to build a vac-formed display based on my models that I exported to the vendor.
INCLUDES
- 3-d work
- design
Clairol Aisle Reinvention
CATEGORY aisle reinvention
Clairol was given the opportunity to look at the full hair care aisle and see how we could modernize and stream line the process for consumers. I used sketchup to help bring to life the aisle as well as designed the navigation elements.
INCLUDES
- 3-d work
- design